search engine optimization

Google Hummingbird, Your Business Website - IMPACT

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The biggest change in search in 12 years and it will effect your business

The biggest change in search in 12 years and it will affect your business.



It is important to view Google and it's purpose in context to the past 12 years looking into the future.  Google is not just a search engine.  It is a highly motivated company that is constantly looking for solutions that will spark people to create everything from apps to content to be part of Google's grand plan.  Why participate?  It's one of the most important aspects of your search engine promotion techniques, but not the only one.


WordPress, Joomla, Facebook - Free Websites.. Right?!

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For the last few years we have been focusing on developing more and more in the open source platforms like WordPress and Joomla.

For the last few years we have been focusing on developing more and more in the open source platforms like WordPress and Joomla.  We have also been developing tools and customizing pages for Facebook.

White Hat Versus Black Hat SEO Tactics

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Knowing the difference between good guy versus bad guy tactics will aid in your search engine optimization results.

There is chatter on the Web about white hat versus black hat marketing tactics. Back when black and white western movies (prior to movies made in color) were produced  the good guys, or heroes, wore white hats while the villains, or bad guys, wore black hats. The Lone Ranger wore a white hat and even rode a white stallion!

January 5, 2011Posted in:

5 Minute SEO Tips

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Learn in 5 Minutes, Tips For Biz on The Web "Domains"

5 Minute SEO Tips, Tip 1: Domains

Since we only have 5 minutes together, there's no basics here.

Most folks will go out and buy a domain that talks about their business.

For instance:     DraykopWindowWashing.com

the search engines see:  draykopwindowwashing

those upper case letters help humans but:

draykop-window-washing.com

with dashes are a lot smarter to use.

Why?

Google sees the -(dash) as a space and so can index our dashed domain easier.